What is Enterprise Personalization?
Enterprise personalization is a common platform, or infrastructure, that supports all personalized communications between an enterprise and its customers, employees, and partners.
The platform enables an enterprise to design, develop, and deliver coordinated and consistent communications, regardless of document type, variable content, or delivery channel.
Benefits of the Dialogue enterprise personalization solution:
- Reduce document development and production costs by up to 80%
- Get to market as much as 85% faster
- As much as triple customer response
- Improve customer satisfaction with more relevant, easier-to-understand communications
Exstream Dialogue Print Composition Software
Exstream’s Dialogue enterprise personalization solution provides a comprehensive platform for building and deploying all batch, real-time, and interactive document applications across an organization’s enterprise.
A single solution, Dialogue allows enterprises to design, personalize, and deliver fully composed communications of any type from high-volume, complex statements to on-demand direct marketing and interactive correspondence for delivery through the preferred print and electronic channels.
Dialogue was designed with an open architecture that easily fits into diverse IT environments to simultaneously access and process multiple data sources of any type. And, the Dialogue platform was designed from the ground up to make it easy for marketing and business users to collaborate on content creation, significantly reducing document development and maintenance costs and dramatically improving time to market.
DocuLynx and Exstream have partnered together to create multiple affordable Windows platform volume driven packages of Dialogue for applications starting at 1,000,000 pages per month.
Functional Capabilities
Dialogue combines over 60 fully integrated modules to help businesses in a variety of industries financial services, banking, insurance, service provider, telecommunications, utilities, retail, hospitality, government, and others connect with their customers, employees, and partners through higher quality, fully personalized, clearer, and more relevant communications.
Dialogue does much more than just create value added documents it also streamlines the related processes and integrates workflows, eliminating siloed systems, pre and post processes, redundant activities, and program maintenance.
Dialogue does this using a single platform that allows you to:
- Design and create any type of document from a simple letter to direct marketing to the most complex statement or portfolio
- Support collaboration from users of many skill levels in many different roles with varied access rights from IT to marketing to operations and other lines of business
- Retrieve, process, and update data from an unlimited number of different data sources simultaneously
- Reuse content across the enterprise to streamline processes and ensure consistency
- Produce documents on most all computer platforms as well as multiple ones for distributed processing
- And output variable documents, whether in batches of hundreds of thousands or one at a time, at very high performance levels, regardless of the delivery channel
Dialogue modules are organized into
six functional categories.
Dialogue Print and Electronic Output
With 16 print and electronic output formats, plus XML data, composed and content output, Dialogue supports almost every delivery need. Our design-once, deliver-anywhere capability lets you design applications once for delivery through any supported channel (batch, real-time and interactive) as long as the desired output page description language (PDL) supports the design elements used. In benchmark tests, Dialogue produces fully composed, accurate output up to 10 times faster than alternative solutions.
The Output category includes the following groups and modules:
Print Drivers
AFP
IJPDS
Metacode
MIBF
PCL
PostScript
PPML
VDX
VIPP
VPS
3211 Line Data
Electronic Drivers
HTML
PDF
PowerPoint
RTF
TIFF
XML Drivers
XML (data)
XML (composed)
XML (content)